Papa John’s
Working on Papa John's social media, I helped shift the brand's social voice to one of pizza love ion order to tap into the intense love that people have for pizza.
For the Super Bowl, our Pizza Love contest had 12,000 entries and led to a huge lift in organic impressions during Super Bowl week with 17 million impressions.
And during MLB season, our social content promoting that partnership helped lead to a 4.8% increase in same-store sales, as reported in Business Insider.
